Search engine marketing (SEM) is still incredibly relevant. If you’ve ever tried to learn something using a long-tailed search and ended up on an empty blog post riddled with links, a clear marketing ploy by a subpar search engine marketing firm, and if you’ve seen data on how much information and product reference people get..
The success or failure of service level agreements depends on clear language and establishing reasonable expectations and effective metrics. Putting together the right SLA is obviously in the best interests of the both the service provider and the customer, whether it deals with a basic contract between an ISP and a homeowner, or some other..
Business on the web is booming. The traditional method of putting out a good product and letting it speak for itself is not enough of a business model to stay competitive in this high octane digital day and age. Business Model The Internet and the innumerable amount resources that are now available to all business..
As all writers, artists, and other creative types know, copyright law is essential to protecting their work from misuse or appropriation. While the internet can be a magnificent tool for sharing our work and finding an audience, it also leaves us more vulnerable to plagiarism. While the more complicated copyright issues will require an attorney..
In his book, Sticky Marketing, Grant Laboff points out that although technology has changed the face of marketing, it is not all about the websites. No matter what the tools, marketing is about making your customer return to your business again and again. For businesses of all sizes, promotional items can play a pivotal role in..
Liberty can also function as a rule for a rule. It is the responsibility of the government to protect the people; that is why we sacrifice the right to use violence in exchange for a police force and judicial decision making. But what about other hazards that we deserve protection against? Work hazards, road hazards,..
The Good folks Over At Sideskills.com have put together this informative infographic about what’s next for the 7’2″ ex-basketballer, Shaquille O’Neal. According to them he has quite the future in a side job as a comedian…wouldn’t have been my first call…but who knows?
Fans of “Pizza Boy” and “Grey’s Anatomy” rejoice! Patrick Dempsey and Ellen Pompeo wear Sweaters! I don’t know what New York and Company is, and frankly I couldn’t care less. All I know is that the actor from “Can’t Buy me Love” has hitched his wagon to this rising star of a product and if..
There’s a good reason why Mother Nature was named Mother Nature and not Father Nature. The fact is that as a species, women tend to be much more nurturing, caring, and aware of their environment. Most women seem naturally equipped to take care of and nurture their newborn and the nurturing sentiment seems to be..
Almost everyone has caught on to the importance of Social Media Optimization. But taking the need for SMO as a given doesn’t by itself energize an online marketing budget. To get a better ROI on online marketing, a merchant needs to understand the basics of how and why its site should be optimized for social..