Starting a business is both exciting and overwhelming. Although you’re optimistic for your new company, you may also feel nervous, especially since many startups fail within the first five years of their operations. Preparing your startup to succeed is important. One of the most common reasons for startup failure stems from the inability to handle..
One of the most important tasks when formulating your digital marketing strategy is developing a great domain name for your website. A domain name functions as part of your branding campaign, so it should distinguish your company or blog from the crowd. Make sure it conveys a little about who you are and what you do. Creating an..
As the owner of a website, you likely check your site’s stats daily to get a solid picture of your readership. But what should you do if your numbers aren’t steadily increasing? Answer: Make your website socially shareable. In today’s market, it’s difficult for a business to survive without engaging its core audience via social..
In today’s technologically advanced world, email is an essential part of any business’s means of communication. Depending on your preferences, you can choose to host your business email accounts on an in-house server or on a hosted cloud service. Although both choices have pros and cons, the cloud offers some significant advantages over in-house servers,..
Email’s a necessity for any company, so when a startup prepares to enter the marketplace, establishing an email system is a given. The real decision is the choice of which kind of email service to use: a cloud hosted provider or an in-house server? Efficiency, cost and reliability are all the factors to be considered…
A smooth running business is extremely complex; at any time there are heaps of different things that need your attention instantly, so it is easy for things to get on top of you. The thing to remember is not to worry, it is easy to get bogged down in what you should do and forget..
Not all that long ago, it would take months for a trading company to sail back from their latest business venture and bring back the goods to their home country. It is incredible to see how through the amazing advances in technology, a U.S. business can now talk ‘face to face’ with clients and contractors..
Businesses never run completely smoothly; business owners are always worried about one thing or another whether it is low profits, employee absenteeism or even a rise in rent for their premises. There are constant changes in the marketplace, so you have to stay at the top of your game at all times. These business improvement..
You’ve done all you can to grow your business and now you’re seeing the fruits of your labor. You are getting more calls and your employees are getting busier. There was a time in the not so distant past that you were struggling to find things to do – now the obverse is happening –..
June, also known as National Safety Month, is quickly approaching. If you own or manage a business, now is the time to start planning safety training sessions, equipment upgrades and employee education classets to make your office a safer place. Read on for a breakdown of the month’s four weekly themes and some ideas about..